DONOR PROFILES

Gildan feeds the kids of Dans la rue

Gildan Activewear Inc. is a recognized industry leader in the marketing and manufacturing of activewear, underwear and socks, with a strong commitment to corporate citizenship and sustainable development. For Gildan, "Montreal head-office" implies more than a business address, it implies an active participation in improving the lives of the most vulnerable youth in our community. Dans la rue is pleased to be a beneficiary of Gildan's community giving initiative, and gratefully acknowledges Gildan's contribution to the continuing success of its programmes and mission.

In 2005, Gildan embarked on a partnership with Dans la rue, starting off with a multi-year financial commitment. The major part of these funds was allocated to supporting the cafeteria, which is the central gathering place of the Chez Pops Day Centre, feeding more than 25,000 kids each year for over 100,000 meals served since the program's inception. Having their hunger alleviated means one less source of stress for kids living on the streets. Gildan recognizes that the cafeteria is more than "just" a place to eat; it's the place where the first contact is made with Dans la rue's staff, trusting relationships are formed, and kids take their first steps to finding their way off the streets.

In addition to this continued support, Gildan has been title sponsor of Dans la rue's annual fundraising event From the Street to the Stars since 2005. This annual fundraiser represents an opportunity for Dans la rue to acknowledge the special contribution of its donors in a spirit of celebration. Thanks to Gildan's participation in 2009, over $90,000 was raised in support of Dans la rue, making last September's event another stellar success.

Each year, Gildan employees donate their time to Dans la rue, pitching in with everything from administrative tasks to providing on-location support for the annual fundraiser. Gildan recognizes and encourages employee involvement through the Gildan Employee in the Community Program and the Gildan Employee Matching Grant Program.

Dans la rue honours its longstanding partnership with Gildan, and looks forward to many more years of successful collaboration.